My postings have been a bit light (and yet a bit too heavy) lately, so it's time for some good old advertising sexism. Several blogs have gone over this campaign (highlights: a Facebook page that blocks female users, where guys are free to post shit like, "see its in the woman's cunty nature to btch and whine for no reason" so I won't go into too much detail about what looks like a truly lazy and cliched campaign (Bullets on the packaging? How manly and phallic!). So, in short:
Dear Dr. Pepper: I don't drink soda. No Pepsi, no Coke, no Dr. Pepper. So you probably don't care what I say. But here's the thing- maybe I'll start drinking soda next year, or five years from now, when my sweet tooth and need for caffeine finally gets the best of me. You may not have lost my business now, but you've definitely lost it then. And oh, in case you think you'll get my girly, soda-avoiding patronage with Snapple (yup, I know you own Snapple), think again.
Feministing pointed out that the company was probably taking the "any publicity is good publicity" route, and didn't want to give it any fodder (which is why I'm not linking to their post on 'Schmoctor Schmepper' directly, because I'm all experty now on SEO). It made me think twice about posting this. Maybe somewhere, some other bored media analyst will have to research and log this post for the company. I'm trying to imagine the metrics they'll be measuring it by, and I really can't think of anything good.
Update: A longer, better letter at Shakesville.
Sigh. Once I master SEO, I really have to bone up on my html formatting.
Dear Dr. Pepper: I don't drink soda. No Pepsi, no Coke, no Dr. Pepper. So you probably don't care what I say. But here's the thing- maybe I'll start drinking soda next year, or five years from now, when my sweet tooth and need for caffeine finally gets the best of me. You may not have lost my business now, but you've definitely lost it then. And oh, in case you think you'll get my girly, soda-avoiding patronage with Snapple (yup, I know you own Snapple), think again.
Feministing pointed out that the company was probably taking the "any publicity is good publicity" route, and didn't want to give it any fodder (which is why I'm not linking to their post on 'Schmoctor Schmepper' directly, because I'm all experty now on SEO). It made me think twice about posting this. Maybe somewhere, some other bored media analyst will have to research and log this post for the company. I'm trying to imagine the metrics they'll be measuring it by, and I really can't think of anything good.
Update: A longer, better letter at Shakesville.
Sigh. Once I master SEO, I really have to bone up on my html formatting.
Comments